MyHerbalife reps: Are you looking to become a top 2% producer? If so, keep reading. If you seek to become a top earner, the way to do it is to implement a promotional plan that puts your message in front of thousands of people - not merely a handful of friends, family members and people you know. It's imperative you master the basics of marketing- like any real business Below are 3 strategies 7-figure earners taught me I have successfully used to take my business to an entirely new level:
- Define Your Target Market
Clarifying the target audience for your MyHerbalife opportunity makes it MUCH easier to market. You must decide:
- What sort of person makes the best prospect for your MyHerbalife opportunity?
- What are their most pressing issues and needs?
- What can you provide that solves those needs?
- What websites does your target audience visit frequently?
Once you've clarified these things, everything you do in your marketing will be more effective. Defining your target market and its needs allows you to define your marketing pieces. Deciding what to blog, create videos, or write emails about becomes very easy.
Marketers in opportunities like MyHerbalife almost always target the wrong people. They try to target individuals who are facing extreme financial pressure or who are broke. You don't want the headache of having to lead a bunch of broke people.
The best prospects for your MyHerbalife venture are frustrated network marketers who have not yet been successful. You don't need to sell network marketers on the business model. And they're already used to investing in a business.
Market with instructional content that solves the problems network marketers face, such as running out of leads. Create marketing that positions you as a leader. Some of your prospects will want to join your MyHerbalife venture and buy other products you recommend.
- Lead Others
You've got to be a leader if you want to make major income in a deal like MyHerbalife. There's two ways you learn to lead:
- Model other leaders. Attend live events and get to know top producers. Get out of your comfort zone and introduce yourself to the people you want to model.
- Practice leadership. Being a leader is something you learn through doing. Books and webinars are nice, but nothing replaces raw experience.
Cultivate your mindset Your leadership starts with your belief in yourself. Strengthen your frame of mind so you succeed despite obstacles.
There's going to be people in your downline who quit. You've got to persist and never let these people impact your energy or results. Set an example.
What you do is more important than what you tell people to do. Each day, do what needs to be done to succeed. Don't just describe what needs to be done. You must act. Teach people what to do. Don't do things for them.
Describe to your MyHerbalife team what you do every day to create results. Do webinars. Assist the people in your MyHerbalife team who are getting results.
- Increase Your Value
Network marketers in companies such as MyHerbalife focus way too much on MyHerbalife, the comp plan, the system, and their upline. Then they go out and try to tell people about their MyHerbalife business opportunity or the MyHerbalife product line.
This approach is a HUGE mistake. No one on the Internet cares about your network marketing company, whether it's MyHerbalife or another company. These frustrated networkers ARE NOT seeking a new opportunity. Even one you stand behind such as MyHerbalife!
On the Internet, your target market is network marketers who have not experienced success yet. Your prospects are looking to find a coach/trusted mentor who can show them the way. The network marketing company this leader promotes is secondary.
You absolutely must position yourself as a coach/trusted advisor who can help your prospects succeed in their home based business. To position yourself as a coach, you must teach your prospects tactics and strategies that can help them grow their business.
If you don't know tactics and strategies then you're going to need to learn new skills. Buy training courses, subscribe to membership websites, and attend live events so you are learning new skills regularly. Don't think you must become proficient at EVERY skill.
Choose ONE strategy, such as how to generate leads on Facebook, or how to prospect people into your MyHerbalife business over the phone, or another useful business skill and you can differentiate as someone highly skilled at this ONE thing. When you start teaching, your prospects will see you as the leader they want to follow. On the front end of your business, don't pitch your MyHerbalife opportunity, instead teach the skill you've been mastering.
- Define Your Target Market
Clarifying the target audience for your MyHerbalife opportunity makes it MUCH easier to market. You must decide:
- What sort of person makes the best prospect for your MyHerbalife opportunity?
- What are their most pressing issues and needs?
- What can you provide that solves those needs?
- What websites does your target audience visit frequently?
Once you've clarified these things, everything you do in your marketing will be more effective. Defining your target market and its needs allows you to define your marketing pieces. Deciding what to blog, create videos, or write emails about becomes very easy.
Marketers in opportunities like MyHerbalife almost always target the wrong people. They try to target individuals who are facing extreme financial pressure or who are broke. You don't want the headache of having to lead a bunch of broke people.
The best prospects for your MyHerbalife venture are frustrated network marketers who have not yet been successful. You don't need to sell network marketers on the business model. And they're already used to investing in a business.
Market with instructional content that solves the problems network marketers face, such as running out of leads. Create marketing that positions you as a leader. Some of your prospects will want to join your MyHerbalife venture and buy other products you recommend.
- Lead Others
You've got to be a leader if you want to make major income in a deal like MyHerbalife. There's two ways you learn to lead:
- Model other leaders. Attend live events and get to know top producers. Get out of your comfort zone and introduce yourself to the people you want to model.
- Practice leadership. Being a leader is something you learn through doing. Books and webinars are nice, but nothing replaces raw experience.
Cultivate your mindset Your leadership starts with your belief in yourself. Strengthen your frame of mind so you succeed despite obstacles.
There's going to be people in your downline who quit. You've got to persist and never let these people impact your energy or results. Set an example.
What you do is more important than what you tell people to do. Each day, do what needs to be done to succeed. Don't just describe what needs to be done. You must act. Teach people what to do. Don't do things for them.
Describe to your MyHerbalife team what you do every day to create results. Do webinars. Assist the people in your MyHerbalife team who are getting results.
- Increase Your Value
Network marketers in companies such as MyHerbalife focus way too much on MyHerbalife, the comp plan, the system, and their upline. Then they go out and try to tell people about their MyHerbalife business opportunity or the MyHerbalife product line.
This approach is a HUGE mistake. No one on the Internet cares about your network marketing company, whether it's MyHerbalife or another company. These frustrated networkers ARE NOT seeking a new opportunity. Even one you stand behind such as MyHerbalife!
On the Internet, your target market is network marketers who have not experienced success yet. Your prospects are looking to find a coach/trusted mentor who can show them the way. The network marketing company this leader promotes is secondary.
You absolutely must position yourself as a coach/trusted advisor who can help your prospects succeed in their home based business. To position yourself as a coach, you must teach your prospects tactics and strategies that can help them grow their business.
If you don't know tactics and strategies then you're going to need to learn new skills. Buy training courses, subscribe to membership websites, and attend live events so you are learning new skills regularly. Don't think you must become proficient at EVERY skill.
Choose ONE strategy, such as how to generate leads on Facebook, or how to prospect people into your MyHerbalife business over the phone, or another useful business skill and you can differentiate as someone highly skilled at this ONE thing. When you start teaching, your prospects will see you as the leader they want to follow. On the front end of your business, don't pitch your MyHerbalife opportunity, instead teach the skill you've been mastering.
About the Author:
Ricardo Interpemian has coached thousands of people how to build businesses such as MyHerbalife.
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