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A Professional Guide To Picking A Motivational Keynote Speaker

By Frances Smith


A few things come to the mind of any conference participant upon receiving the invitation. They include the venue or setting, food, guests and social interactions with other participants. Food and venue are fairly straight forward. You have little control over social interactions. Meeting expectations on the motivational keynote speaker is one of the biggest challenges. How do you surmount it?

A background check will give you an idea of the person you are about to engage for your meeting. There are amateurs and other guests who are hyped for marketing purposes. Attend an event where your target guest is speaking. Watch videos or podcasts to learn about his mastery of content, engagement with the audience, presentation skills and style. The decision you make will be based on first hand experience.

Good speakers involve their hosts in preparation of their speeches. This will ensure inclusion of vital information about the participants and organization. Understanding them and sticking to the theme keeps the participants engaged. This calls for a guest who is ready to research thoroughly and pick relevant examples and words that the audience can relate to. This is a way of assimilating to the lives of participants thus generating a feeling of comfort.

Commitment and time are important for speakers to every gathering. Look for a person who is ready to engage with the audience and stay with them for a while. It feels awkward for one to pop in at his slotted hour and disappear immediately after delivering the speech. You need a speaker who can buildup the conversation before and then continue it after his presentation. It enables personal encounters with participants.

Like all other services, a referral will save you the hustle of an extensive and blind vetting process. Get peers in the industry to recommend an individual who delivered an enviable speech during their events. Speakers specialize in different industries. Ensure that you get one who is conversant with your sector. A recommendation enables you to work with a person whose performance is already known. You will avoid the danger of following hyped media pamphlets.

Valuable speakers agree to co-promote events they are participating in. This taps into their fame or networks ensuring that you get the publicity you need to host a successful conference. It works best for new events or where you do not have a definite list of participants. People who admire the guest will be ready to attend because of his presence. Negotiate such details when signing a contract.

There are speakers who use events to promote their wares. This should be done with restriction to avoid overshadowing your event. In fact, it should be negotiated during contracting. It is helpful in that it offers something memorable to take away but must never override your theme or activities. The understanding should be that, it is not about the speaker but your event.

Prominent speakers are risky because their style or message easily overshadows yours. Some people could have encountered them in other forums. The impact in such a scenario might not be as intended. Guest who are proactive to understand the audience, their journey, mission and vision will produce better results.




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